Alexandra Athena CozzoliExposure




Visuals 

Graphic Designer and Project Manager focusing on merging creativity with strategic thinking. With proficiency in managing full project cycles, I excel in driving creative concepts from inception to production.

Skills span from impactful album cover visuals to digital content curation. Proficient in cross-functional collaboration, I prioritize innovation with attention to detail in design, branding, and project execution.

631.988.5920
alexandracozzoli@gmail.com
Brand  Design Manager,  Artist.One & Global Arena.One
February  2024  - Current
Collaborated with the Executive Creative Director to redesign the original company logo and create the sister company logo from scratch

Designed and developed company-wide materials, including investor presentations, ensuring brand consistency and professional aesthetics

Assist the web development team in creating assets for the initial website launch, contributing to a cohesive and user-friendly online experience








Social Media Content Creator Freelance, Educated Mess  
April 2023 - February 2024

Worked directly with founders to contribute to the company's rebranding launch on social media, executing and ideating graphic design posts

Successfully would deliver 15 social media posts monthly ranging from instagram stories and grid posts, tik tok backgrounds and informational product send outs

Maintained the brand's voice and aligning with their creative direction







Project Manager & Graphic Designer, MAD Free  October 2021 - March 2023
Took charge of full managerial and production responsibilities for Image Activist and Writer Michaela angela Davis

Representing Michaela at crucial meetings, providing articulate insights.

Present on set for the filming of "The Hair Tales" docuseries with Michaela and Tracee Ellis Ross, to ensure seamless collaboration with the production team

Contributed to the development of Mariah Carey's novel, "The Christmas Princess," crafting mock layouts and covers to be shared internally with business associates

From designing invitations for exclusive events and personalized gifts for A-List celebrity acquaintances, to managing budgets for projects and travel, I thrived in bringing creative visions to life while maintaining financial prudence







Graphic Designer, about-face August 2020 - April 2022 
Brought onto the team to help execute their initial brand launch, worked closely with Senior Brand Manager and Creative Director

Actively contributed to weekly Creative Marketing brainstorms, infusing innovative ideas for social platforms 

Played a pivotal role in the design process, producing drafts, prototypes, and solutions for website landing pages, graphic email blasts, merchandise, and Instagram posts

Serving as a key liaison for the Creative Marketing team, I crafted internal decks and presentations shared with stakeholders across the company

Collaborated on technical wireframes, aiding in direct communication with manufacturers

Curated a dynamic monthly Instagram feed and positioned typography elements for the brand's successful zine launch

From solving design challenges with the Web Developer to collaborating with the Creative Director on product image organization, I brought a multifaceted approach to elevating the brand's visual identity







Creative Director, Ndeh and The Voodoo August 2020
Driving force behind creative concepts, shaping the branding and art for the musical artist from pitch through production

Proficient in Adobe Photoshop and Illustrator, I utilized digital tools and handcrafted assets, adding a personalized touch to complete designs

Developed and edited photography assets for PR, album cover art, and social media

Established a long term relationship, playing a key role in defining the band's unique look and feel







International Coordinator, Milk Makeup 
May 2019 - April 2020
Played a pivotal role in the expansion of Milk Makeup into 5 European countries and the Middle East

Collaborated closely with the Director of International Business, we orchestrated the launch of the hero product, Vegan Milk Moisturizer, in European markets, ensuring a seamless brand image at global PR events

Responsibilities extended to ideating and executing seasonal retail and e-store animations for Sephora, guaranteeing timely delivery of large art files

In charge of meticulously updating our yearly marketing calendar, providing detailed dates for forecasting, strategy, 360 Launch animation approach, retail, e-commerce marketing, training events, influencer/press send-outs, and social media postings

Maintained effective communication with overseas warehouses, I ensured optimal product stock levels and the successful dispatch of international shipments to retailers







Production Coordinator, Milk Makeup
January 2019 - April 2019
Led the creation of custom designs and collateral for multiple events In collaboration with the Senior Art Director that exceeded brand standards and original concepts

Worked closely with the Product Design Director and Creative Team for event ideation and design, ensuring alignment with aesthetic standards and the brand's DNA

Notably, I served as the sole Production Assistant for Milk Makeup's inaugural influencer brand trip, launching the hero product of 2019, the Hydro Grip Primer

This initiative generated a remarkable ROI of $4.7M, an EMV of $2.3M, 600k+ in sales, and gained 37K+ new followers

Executed six activations in three days across four locations in Palm Springs for the Hydro Influencer trip, I directly liaised with vendors, covering aspects from AV to catering, floral arrangements, hotel logistics, and transportation. 

Played a key role in establishing relationships with significant brand partners, contributing to substantial savings of over 20K, supporting the brand's marketing and sales objectives




Served as the creative director and photographer for Ndeh and the Voodoo's latest album, "Sunshine Life Line" (SLL). Sonically SLL has a very bright sound, it’s a collection of funky uplifting summer tunes. But when you give the lyrics attention they show a very cerebral self portrait of Ndeh, depicting the complexity of how he grew up. 

After a thorough listening experience, I conceptualized three ideas: 1) Ndeh chewing on dandelions, symbolizing his control over a dark period; 2) Ndeh getting hit with a bouquet of dandelions, depicting his physical response to that time; 3) Ndeh handing you a dandelion, symbolizing his openness about that period in his life.

Following discussions with the team, we decided to shoot all the concepts to enhance the band's branding. This also provided me with enough assets to design the single cover art for the songs "Dandelion" and "Paradise." The group continues to utilize my artwork for their band branding and social media posts.